Why Did Everyone Choose Fielden?
A balanced blend of natural ingredients provides essential nutrients that help support your hens’ everyday defenses, vitality, and overall well-being. Consistent nutrition helps the flock stay active, resilient, and better prepared to handle the demands of changing seasons and daily backyard life.
High-quality protein, beneficial fats, and carefully selected nutrients help nourish feather growth from within. With regular feeding, hens can maintain smoother, fuller, and more vibrant-looking plumage—an important visible sign of proper nutrition, comfort, and overall flock health.
A well-balanced supply of calcium, protein, and key minerals helps support healthy shell development in laying hens. Stronger, more consistent eggshells may help reduce everyday cracking while supporting reliable egg quality throughout the laying cycle.
Thoughtfully selected ingredients support more efficient digestion and healthier waste quality, helping reduce unpleasant coop odors at the source. Combined with regular cleaning, fresh bedding, and proper ventilation, it contributes to a cleaner, fresher, and more comfortable environment for your flock.
Rooted in Life, Growing from Within
Why do we want to build a more natural animal nutrition brand?
In recent years, the meaning of feeding has quietly changed. Whether for pets, backyard chickens, or birds, people noonger want to simply fill a bowl. They want ingredients that are natural, nutrition that can truly be absorbed, andproducts that feel safe for everyday, long-term use. Fielden was born to answer that simple need We do not believe inpiling up marketing claims. We want to create honest, transparent, nature-aligned animal nutrition, so every caregiver
can clearly see the value in every bite they offer.
That same conviction helped us understand the spirit of American backyard living. A backyard is never just a patch ofgrass behind a house. It is where children run freely, where families gather, and where people live alongside smallanimals. Caring for hens or feeding wild birds is not about making life more complicated. It is about stepping away
from noise, screens, and excess, and returning to something more real, more relaxed, and more alive.
We also hope to broaden the way people think about animal nutrition. Too often, nutrition begins and ends with cats
Why do we want to build a more natural animal nutrition brand?
In recent years, the meaning of feeding has quietly changed. Whether for pets, backyard chickens, or birds, people noonger want to simply fill a bowl. They want ingredients that are natural, nutrition that can truly be absorbed, andproducts that feel safe for everyday, long-term use. Fielden was born to answer that simple need We do not believe inpiling up marketing claims. We want to create honest, transparent, nature-aligned animal nutrition, so every caregiver
can clearly see the value in every bite they offer.
That same conviction helped us understand the spirit of American backyard living. A backyard is never just a patch ofgrass behind a house. It is where children run freely, where families gather, and where people live alongside smallanimals. Caring for hens or feeding wild birds is not about making life more complicated. It is about stepping away
from noise, screens, and excess, and returning to something more real, more relaxed, and more alive.
We also hope to broaden the way people think about animal nutrition. Too often, nutrition begins and ends with cats
FAQs
What is this product for?
Our insect treats are designed as a nutritious supplement and reward for backyard chickens.
ALL-IN-ONE is specially formulated for laying hens from 18 weeks old throughout the entire laying period.
Dried Mealworms and Black Soldier Fly Larvae can also be enjoyed as natural treats by chickens and other pets, including turtles, lizards, hamsters, birds, ducks, and fish.
How should I store the product?
Store in a cool, dry place away from direct sunlight.
Keep the package sealed after opening to maintain freshness.